Account win – Page 83 – The Media Network

Boguslavsky & Co secures Property Boutique

March 24, 2015/0 Comments/in Account win /by Emily Churchill-Owen

Digital and social media strategy agency Boguslavsky & Co has secured the contract to conceptualise and implement digital strategy for high-end real estate agency Property Boutique Real Estate . Based in Dubai, Property Boutique specialises in residential sales, leasing, investments and new developments with services tailored to fulfil the needs of buyers, sellers, landlords, investors and developers.

“I am tremendously excited about this new partnership as I have significant experience in the property industry and know the challenges that face real estate agents,” says Marianna Boguslavsky, Managing Director of Boguslavsky & Co. “I believe creating a smart and effective digital strategy will set Property Boutique apart from other agencies.”

Z7 secures Franck Muller PR account

March 22, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Z7 Communications has signed Franck Muller as its public relations agency in the Middle East. Officially established in 1992, the watchmaker brand prides itself on designing and manufacturing all the components of its timepieces. Known as the “Master of Complications”, Franck Muller produces extraordinary innovations of the most complicated wrist watches.

In less than 20 years, the brand has gained worldwide recognition and produces around 40,000 watches per year. Today, Franck Muller has six production sites in Switzerland, 48 exclusive shops and 600 points of sale in more than 100 countries.

“We are delighted to add Franck Muller to our portfolio of luxury brands,” says Zeina El-Dana, Founder and Managing Director, Z7 Communications. “We look forward to highlighting the brand’s incredible story and expertise in unique watchmaking across the Middle East.”

PRCo secures Vida Downtown Dubai

March 17, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

PRCo has secured the account to represent Vida Downtown Dubai as their public relations agency in the GCC. Part of Emaar’s hospitality division, Vida Downtown Dubai’s boutique hotel concept combines style, comfort and convenience within walking distance of the Burj Khalifa, The Dubai Mall, Dubai Fountain, Souk Al Bahar and The Pavilion Downtown. The venue features 156 rooms designed with state-of-the-art technology and amenities, as well as a variety of f&b concepts.

“We are pleased to partner with one of Dubai’s most exciting boutique hotel brands,” says Jonathan Rivlin, Managing Director, PRCo. “With a wealth of hospitality experience representing leading luxury brands worldwide, PRCo is well placed to represent this unique brand within the Middle East and we look forward to working closely with them.”

SMG to represent The Savola Group

March 15, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Starcom MediaVest Group (SMG) has secured the account to handle Saudi-based Savola Group’s media buying and planning. Having been the media agency of Savola Foods since 2007 in the Egyptian market, SMG will now work with The Savola Group to develop a regional media framework, with a focus on creating a cohesive data strategy across bought, owned and earned channels. This is in-line with SMG’s vision of delivering simple, meaningful experiences to consumers.

“SMG KSA has maintained its number one position in the market, with strong local capabilities especially in the FMCG,” says Ramzi Ghanem, Managing Director, SMG KSA. “We enjoy more than one third of the operations in KSA and we look forward to bringing advanced digital offerings, innovative media planning and branded content solutions to help The Savola Group further grow its business.”

Z7 Communications secures Stuart Weitzman

March 15, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Z7 Communications has been appointed as the official PR agency for Stuart Weitzman. Founded in 1986 and headed by designer Stuart Weitzman, the luxury footwear brand currently operates in over 70 countries internationally, as well as e-commerce sites worldwide. With this new addition to its luxury brand portfolio, Z7 Communications will now represent Stuart Weitzman across the Middle East region.

Schneider PR secures Fortnum & Mason

March 12, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Schneider PR has been appointed as the official PR partner for British food emporium Fortnum & Mason. The first store for the London institution outside of the UK, Fortnum & Mason established its Dubai branch last year in Downtown Dubai, echoing the original as a homage to luxury food with both dining and retail areas.

“We are excited to add Fortnum & Mason to our portfolio of luxury global brands and look forward to driving awareness in the region,” says Sandra Schneider, Managing Director, Schneider PR. “As the brand’s first standalone store outside of the UK, it is a real honour to be associated with such a prestigious venture.”

DPQ to represent Marmo Classic Stones Factory

March 12, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Marmo Classic Stones Factory, part of the Classic Marble Company of India, has signed DPQ Communications to handle its PR and marketing initiatives in the UAE. With plans to expand operations in the UAE and the wider region, the company is looking to grow its profile and demonstrate its ability to deliver premium quality marble products to the growing construction and interiors markets.

“Marno Classic Stones Factory further diversifies our client portfolio,” says Elsa Roodt, Managing Partner, DPQ Communications. “It brings an exciting and challenging new dynamic for the team.”

Wonho Chung signs with Look Who’s Talking PR

March 11, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Look Who’s Talking has secured the PR account to represent award-winning stand-up comedian and media personality Wonho Chung across the UAE and GCC region. Having recently released his DVD, ‘Wonho Chung in New York City – LIVE at the Comic Strip’, Wonho is the first comedian to perform a full stand up comedy set in Arabic at the club. With a number of upcoming events, Look Who’s Talking PR will work closely with Wonho to ensure his brand is communicated and targeted to the right audience.

“We are so excited to be working with such a creative and talented personality,” says Lejla Charif, Director of PR, Look Who’s Talking PR. “Wonho is a fantastic person for promoting the region in a positive light and make people all around the GCC laugh!”

DPQ Communications secures awok.com

March 10, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

DPQ Communications has won the PR contract for leading UAE-based e-commerce site awok.com. The online shopping platform, which celebrates its second anniversary this year, is the brainchild of Founder Ulugbek Yuldashev and offers some of the most competitive prices on consumer goods in the UAE.

“The e-commerce landscape in the region continues to grow and awok.com is at the forefront,” says Elsa Roodt, Managing Partner, DPQ Communications. “This is an exciting time for DPQ to position awok.com as a market leader and communicate its objectives clearly.”

The Qode partners with Manzil Downtown Dubai

March 5, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Luxury communications agency The Qode has been appointed as PR partner for boutique hotel Manzil Downtown Dubai. Part of Emaar’s hospitality division, VIDA Hotels & Resorts, Manzil Downtown Dubai is a contemporary, upscale boutique hotel that encompasses the warmth of Arabic hospitality. The hotel recently reopened its doors after extensive refurbishment, offering a fresh Arabesque look and feel. The boutique property boasts an exciting range of newly launch food and beverage concepts, couple with refined and enhanced amenities, all of which offer unparalleled Arabic hospitality and experiences.

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