PHD UAE to hold BrainScape conference

PHD UAE is set to hold BrainScape, its annual thought-leadership conference in the MENA region, on October 12, 2015. With a focus on the future of Artificial Intelligence (AI), the event will be held at the Armani Hotel Dubai and will host over 200 marketing professionals. It will feature a comprehensive look at the future of intelligence, as well as products that marketing professionals will be using and the advertising and data models that will support them. Key speakers include Kevin Slavin, Assistant Professor of Media Arts and Sciences at MIT Media Lab. The conference is produced with Choueiri Group’s dedicated digital media representation arm, Digital Media Services (DMS), as strategic partner.

“This is an incredibly exciting time to work in marketing, as we undergo a revolutionary transformation of what we are capable of achieving, thanks to developments in AI,” said Elda Choucair, Managing Director, PHD UAE. “This year’s BrainScape will invigorate marketers and inspire them on how to capitalise on upcoming technology and take the marketing discipline to new heights.”