In The Hot Seat – David Barnes
David Barnes, new Associate Director of Digital Data at PHD UAE, tells us about what he feels makes a successful marketing campaign and how he can see the media landscape changing in the UAE in the coming years…
Shortlist for Young PR Lions MENA announced
PRCA MENA has released the shortlist for the Young PR Lions MENA competition to find the best young PR professionals in the Middle East and North Africa. Eight teams have been shortlisted to win the accolade this year and one of them will be heading to the Cannes Lions International Festival of Creativity to take More Info »
Serviceplan Middle East launches Mediaplus Espresso
Serviceplan Middle East’s media arm Mediaplus has acquired local agency Espresso, to form Mediaplus Espresso. The newly-formed mid-sized agency will work on new ways of connecting brands and consumers through platform strategy, data analytics and precision targeting, with the aim to enable the delivery of successful campaigns for brands. Mediaplus Espresso will be headed up More Info »
Buzzeff reveals new rebrand
Digital communications solutions and video advertising company Buzzeff Middle East Africa (MEA) has launched a new corporate identity as part of its 2019 growth plan. Buzzeff.com will now be rebranded as Buzzeff.tv, with the new brand representing Buzzeff’s video advertising tools and enhanced inventory offering more options to advertising agencies and companies with the aim to ensure that More Info »
Q Communications wins Jenny Rose Hair and Beauty Salon
Q Communications has been appointed to handle the PR activities for Jenny Rose Hair and Beauty Salon. Located in Motor City, Dubai, the salon is host to an award-winning team of stylists, colourists, hair specialists and beauty therapists as well as state-of-the-art facilities with a relaxing ambience. “Q Communications is excited to add Jenny Rose Hair More Info »
Havas Worldwide Middle East appoints new General Manager
Havas Worldwide Middle East has promoted Bronson Smithson to the role of General Manager of its UAE operation, following the departure of Piero Poli. Previously Global Planning Director, Bronson brings over 16 years of experience with strategic brand development across five continents to his new role. As General Manager, he will work to further establish Havas More Info »
Mindshare MENA appoints new CFO
Global media agency network Mindshare MENA, part of WPP, has promoted Jihad Hachem to the role of Chief Financial Officer (CFO). Previously Senior Finance Director at Mindshare MENA, Jihad has over 12 years of experience in media and finance. As CFO, he will continue to look at multiple ways in which to improve revenues by More Info »
OMD appoints Head of Analytics
OMD MENA has welcomed Walid Hadid to the newly created role of Head of Analytics, Previously Head of analytics at OgilvyOne, Walid has over 20 years of experience in developing, implementing and leading analytics solutions. In his new role, he will be working to provide clients with a holistic, integrated service delivering business results as More Info »
The Qode to handle Mrs Keepa
The Qode has secured the PR account for Mrs Keepa, a new fashion label by French Egyptian Designer, Mariam Yehya. The label aims to create feminine and wearable vintage-inspired pieces and will debut in Dubai tomorrow. The Qode will be responsible for raising awareness of the Mrs Keepa brand and it’s launch through PR activations More Info »
Hill+Knowlton appoints new General Manager for Saudi Arabia
Global communications firm Hill+Knowlton Strategies has welcomed Matthew Dessani to the role of General Manager for Saudi Arabia. Matthew brings over two decades of multinational brand agency management experience to his new role, having previously lived and worked in the UK, Romania, Kuwait and Dubai. He will now be responsible for leading the firm’s Saudi More Info »