Digital marketing and media agency, hug digital partners with Stokke AS, a manufacturer of children’s furniture, equipment and accessories, to oversee operations and develop digital solutions across the MENA region. Established in 1932, Stokke traditionally designs sustainable products including; the highchair, stroller, baby carrier, home textiles and nursery market segments, to promote bonding and healthy development for a whole new generation of children and their families. hug will generate ideas and translate them into winning online and offline digital solutions to widen the brand’s reach and digital presence across the region.
“This venture has been heralded by huggers as they themselves are newly venturing into parenthood or are parents and are avid participants in Stokke’s approach to coming up with great ideas and innovations for their own children,” says Hussein M. Dajani, COO, hug digital. “Stokke has played a part in many of huggers’ lives, long before this partnership came to be, making Stokke much more than just a client to them. The passion and excitement expressed when hearing the news was inspirational.”