Dubai-based integrated communications agency has been appointed to handle all PR for the Dubai Opera. Located in The Opera District, Downtown Dubai, Dubai Opera will aim to be the centre for culture and arts in Dubai. The centre will host authentic and engaging performing arts experiences from Dubai and around the world and House of Comms will be looking to develop the Dubai Opera brand through PR activations and media relations.
“When you work in PR, people always ask you who would be your dream client,” says Abby Wilks, Co-Founder and Managing Partner, House of Comms. “For me – this is it and then some. Dubai Opera is creating a central cultural destination for live performance for the Middle East, attracting the world’s best artists and productions to the region. The quality and variety of the programme, the accessibility of the shows and the fact that they will be spreading happiness to anyone who steps foot inside, makes this a PR’s dream and we are so proud to welcome them to the House of Comms family. Watch this space – when the curtain rises soon on the lineup – it will blow your minds.”