Emerging Beauty Brands signs Oribe Hair Care

Emerging Beauty Brands, the distributor for niche market beauty brands, has signed the PR and marketing account for Oribe Hair Care. Established for over 30 years, this is the first time that Oribe Hair Care will be available in the Middle East, and Emerging Beauty Brands are the first to handle and represent the brand in the region.

“We could not be more thrilled to be working with Oribe and bringing the range to Middle Eastern consumers,” says Catherine Collins, Director, Emerging Beauty Brands. “This is a brand from a hairdresser that defines luxury in haircare; It fits perfectly with our portfolio and is definitely for the hair obsessed!”