Digital Republic Linked by Isobar wins digital account

Cairo-based digital advertising agency, Digital Republic Linked by Isobar has secured the account to develop and manage the digital services for Uber Egypt. Launched in 2014, Uber Egypt is a smart mobility application that offers cashless on demand car request services. Digital Republic Linked by Isobar will provide advertising technology solutions, online content and social media campaigns to promote Uber Egypt’s services across to its technology-savvy audience in Egypt.

“We were looking for an agency who could help manage our entire digital presence in Egypt,” says Abdelatif Waked, General Manager, Uber Egypt. “Digital Republic Linked by Isobar showed us a commitment to doing things differently, with real creative thinking and insight driven content creation. We look forward to working together to help develop the Uber brand in this market.”