Dubai-based boutique agency, Aurora The Agency has been appointed to represent The Social Foot. Set to launch in January at The Dubai Mall, the sneaker and streetwear destination will provide a shopping experience from all streetwear brands across the world. Aurora The Agency will be managing all communication and PR activities for the store and its launch across the region.
“We are very excited to be working with The Social Foot team on this launch in to Dubai,” says Scarlett Sykes, Director of Lifestyle Communications, Aurora The Agency. “Whether you are a bona fide ‘sneakerhead’ or just fancy dipping your toe in, the store will have something for everyone, along with regionally exclusive styles.”