Active PR signs Kronos UAE

Active PR has won the account to handle Kronos, a leader in delivering workforce management solutions, in the Middle East. Headquartered in Massachusetts, USA, Kronos services over 10,000 organisations in more than 100 countries daily, in smarter ways to control labour costs, minimise compliance risks and improve workforce productivity.

“We’re really thrilled about adding Kronos to our client portfolio,” says Louay Al Samarrai, Managing Partner, Active PR. “As businesses in the GCC consider ways to increase productivity and enhance efficiency, we see this collaboration with Kronos as a great opportunity for us to play a key role in informing them about the opportunities to leverage technology in order to reap the benefits of workforce management.”