Zenith to handle Nestlé Middle East

Zenith Middle East, part of Publicis Media Group has been appointed by Nestlé Middle East to handle all its media communications across the region. Zenith will be responsible for managing the full scope of media services including strategic planning, media buying, digital optimisation, ecommerce development and customer engagement for Nestlé across the Middle East.

“We are thrilled and proud that Nestlé has chosen Zenith to be its trusted partner in the Middle East region,” says Firas El Zein, CEO, Zenith. “Our ROI focused approach will ensure driving growth for their brands through leveraging data and insights resulting in consumer centric strategies in a highly dynamic market.”