Sephora appoints The Qode to manage GCC PR

The Qode has been appointed to represent French cosmetic chain Sephora as its PR agency in the Middle East. Account Director, Rania Kfoury, will oversee the account, that was previously held by Havas PR.

“Sephora represents the youthful and modern face of beauty,” says Rania. “Working on the exclusive brands Sephora has, as well as their own signature brand, fits into my special interest in the beauty industry, a passion I developed working with various beauty brands throughout my career.”